More than a conference

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UKRAINIAN TOURISM WEEKEND 2026

The All-Ukrainian NON-forum for tourism professionals. Three days in the very heart of the Carpathians.

Dates

25–27 September 2026

Venue

Bukovel, F&B Spa Resort

Format

NON-conference

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More than a conference

UKRAINIAN TOURISM WEEKEND 2026 is a major gathering of the people who create, grow and shape tourism in Ukraine every day.

Three days in the very heart of the Carpathians. Three different formats. One professional community united by shared ideas, challenges and a desire to develop Ukrainian tourism.

Here, people will talk about what matters. Share experience. Meet those who may become their future partners. Discover new routes, new opportunities and new ideas.

And they will also relax, connect, celebrate and simply live three days among people who understand tourism the way you do.

This is a space where professional knowledge turns into new contacts. Contacts turn into partnerships. And shared emotions turn into a strong professional community.

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Day 1 • 25 September

Knowledge

The main event of the weekend is the "High Hospitality" conference, the annual professional gathering of the Ukrainian Carpathians' hospitality industry.

Tourism development in Ukraine, current challenges and new opportunities, the experience and tools that are already shaping the future of the industry today. A day for those who want to see the bigger picture and be part of the professional dialogue.

For fomich.ua users — a 10% discount on any ticket category for the first day of the conference.

Promo code CONF26, valid from 10.09 to 25.09 (including the day of the event). Enter it at checkout on the conference website.

Conference

Case studies

Practical solutions

Panel discussions

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Day 2 • 26 September

Mountains and emotions

Time to step outside the conference hall. Tourism can't be understood from presentations and figures alone — it has to be lived.

Excursions, hikes and routes, the atmosphere of Bukovel, shared adventures and hundreds of opportunities for informal networking. And in the evening — music, emotions and a DZIDZIO concert.

Excursions

Hikes

Networking

Gastronomy

DZIDZIO concert

Day 3 • 27 September

Professional celebration

On 27 September, the global tourism community celebrates World Tourism Day. On this very day, industry representatives from all over Ukraine will meet in Bukovel to celebrate together.

Those who open up new destinations, host guests, create hotels and tourism products, build routes, develop regions and show Ukraine to the world.

Gastronomy zone

Entertainment program

"Tourism Stars" gala concert

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Program

Being updated. Final timing — two weeks before the event.

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Who it's for

For everyone working in tourism and hospitality — and beyond.

Hotel and tourist complex owners

Hotel managers and directors

Tour operators

Travel agents

Destination and community representatives

Restaurateurs

Marketers

SMM managers

Travel and route organizers

For those who create tourism products, develop regions, work with guests and make Ukrainian tourism stronger every day. And for professionals who want to be part of a large community rather than observers.

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What you'll take away

In three days — more than participation in a professional event.

Knowledge

Relevant topics, the experience of professionals and ideas that help you move forward.

New contacts

People from different regions of Ukraine, exchange of experience and opportunities for future cooperation.

A sense of community

When those who develop one industry gather in one place, far more is born than just new acquaintances.

Bukovel to the fullest

Between sessions there will be time to switch off and recharge. Sometimes the best professional ideas are born precisely during downtime.

Ukrainian tourism needs to come together

Tourism is created by people.

People who welcome guests. Build hotels. Design routes. Discover new places. Tell the stories of their regions. Create the experiences that make people come back again.

UKRAINE TOURISM WEEKEND 2026 was created for exactly these people.

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Application form

See you where the Ukrainian tourism industry meets.

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